Sukh Sagar rebranding

Sukh Sagar is a small Ayurvedic medicine brand located in Maharashtra. They have come up with a pain relief oil (that can be used as a spray as well), that gives muscle relief without side effects in any season of the year in India. Despite of being functionally effective the product could not sell due to few branding mistakes, like

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1. Not appealing when placed among other competitive products in the shop

2. Does not look professional

3. The motive is not highlighted so users can not grasp the purpose of product